Noomee Case Study
How We Built Noomee to Make Online Shopping Easier and Safer
The client’s initial idea was to create a solution that made buying online safer and more convenient. So Linkitsoft’s experts collaborated with the client to develop a mobile app. It integrated a secure payment gateway with minimal steps and additional unique features, giving shoppers confidence and ease at checkout.
Industry
E-commerce
Business Type
Mid-Sized
Platform
Mobile app
Services Involved
Development, Design, Testing and Deployment
Noomee - Project Goal
Shoppers in Italy needed an easier way to browse and purchase products. Like all other online shoppers, they wanted to buy without the hassle of long checkout processes. The project goal was to build an e-commerce app that not only offered a secure payment gateway with minimal steps but also introduced a smart image-based search feature. This way, it would make the shopping experience more user-friendly.
The Core Problems and their solutions
The Problem
Many online shoppers in Italy faced frustration. This was due to complicated checkout processes. Traditional e-commerce platforms often slow down the buying experience, making it harder for users to complete their purchases smoothly.
Our Solution
We helped Noomee by building an e-commerce app designed to make shopping faster and better. By creating a secure payment gateway that required fewer steps, the app gave users confidence at checkout. To make things even simpler, shoppers could create and save their profiles with only the necessary information, allowing them to shop without repeatedly entering details.
The Problem
A common issue with a lot of e-commerce apps is their poorly organized catalogs. Unrelated products often appear in the wrong categories, creating confusion among shoppers. This lack of structure makes shopping disappointing and discourages users from exploring further.
Our Solution
To help avoid users from getting a bad customer experience, we built Noomee with an intuitive design. It keeps product categories clear and easy to understand. Each item is placed exactly where it belongs. As a result, shoppers get a clean and organized shopping experience. Hence, users can easily explore products without the confusion often found on other platforms.
The Problem
Shoppers often struggled to find specific products online. Typing long search queries or browsing endless categories made the process time-consuming.
Our Solution
After thorough research, Linkitsoft suggested and implemented an image-based search feature in Noomee. This way, finding products became as simple as uploading a picture. Instead of scrolling endlessly or typing long queries, users could rely on the app’s smart search feature to instantly pull up matching items.
Key Features of the Noomee App
Intuitive Design
A user-friendly interface that makes browsing and shopping simple, without the confusion that slows users down.
Search by Image
Shoppers can upload a picture of a product, and Noomee instantly pulls up matching items.
Organized Categories
Products are placed in accurate categories, so users won’t find unrelated items where they don’t belong.
Easy and Secure Checkout
A quick, minimal step payment process ensures transactions are both fast and safe.
Saved User Profiles
Customers can store only their necessary information, making future purchases quicker and convenient.
Order Management
The app handles cancelled and pending orders, keeping users updated and in control of their shopping experience.
The Outcome
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